Oct 07 2007
In a stunning report by Deadline Hollywood , reporter Nikki Finke states that Jeff Robinov, president of production for Warner Brothers, has decreed war on women, saying that his studio will no longer be making films with female leads. Robinov’s words apparently follow the box office failures of two recent films, The Brave One featuring Jodie Foster, and The Invasion with Nicole Kidman.
Robinov blames the failure of these movies not on lack of promotion, or poor scripts or direction, or any of the other valid reasons a movie may fail to attract an audience — no, according to Finke, he blames gender.
Steel Magnolias? Agnes of God? Fatal Attraction? Monster? Monster’s Ball? Million Dollar Baby? Miss Congenialty? Women leads can and do carry movies to box office success, and have done so for Warner Bros. For Robinov to blame the failure of his recent films on gender is beyond ridiculous. He did not suggest that he would stop making films with male leads after box office disappointments like Malibu’s Most Wanted or Batman Begins.
This is a list of entities owned and operated by AOL Time-Warner if you would like to join a growing number of people who are committed to a boycott until Robinov is fired, and who believe that Robinov’s discriminatory stance, and his absolute disregard for 50% of the population, cannot be washed away by public relations or public apology.
You can write Warner Bros. at:
Time Warner Inc.
One Time Warner Center
New York, NY10019-8016
Their phone number is 212.484.8000. Jeffrey L. Bewkes is the President and Chief Operating Officer.
This response was received via email in response to a reader’s query to WB:
Thank you for your email. The claims being made regarding Mr. Robinov, Warner Bros. and female casting decisions are untrue. Our 2008 film slate, which includes at least three motion pictures with female leads and casts, underscores our commitment to telling good stories regardless of gender.
Warner Bros. Customer Service”
In a detailed story posted this afternoon, LA Weekly reporter Nikki Finke stands by her earlier story in which she stated Jeff Robinov of Warner Bros. would no longer be producing films with female leads. You can read Finke’s story here.
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